Strategic Development Associates

Jill E. Feldman
President

Strategic Development Associates
Santa Barbara, CA
Ms. Feldman founded Strategic Development Associates in 1997.

The Dallas Marketing Group Inc.

Dallas, TX
As Vice President, Ms. Feldman held a primary focus on servicing high technology clients, with a specialization in telecommunications.

AT&T Wireless Services
Dallas, TX
As Market Research Director, she was responsible for all tactical and strategic market research activities including mystery shopping, competitive assessment, market segmentation, customer satisfaction, advertising and promotion testing, and pricing and new product research. As Marketing Director, she was responsible for the development and execution of all pricing, advertising, public relations and promotional activities for the Dallas/Fort Worth district. She also had responsibility for product management of new and current product lines, including voice mail. At AT&T Wireless Services, Ms. Feldman played a key role in several new product line launches and developed an expertise for managing large customer trials.

Verizon Wireless
Irvine, CA
Ms. Feldman held two positions with AirTouch Communications (now Verizon Wireless): Strategic Planning Manager, Headquarters Corporate Development and Business Planning Manager, Los Angeles Market. She managed the 1991-1995 Business Planning process for all seven AirTouch Communications cellular markets and developed a computer model that dramatically simplified the process. She also served as the lead/focal point in numerous projects in the Los Angeles market including the development of a new reseller strategy and the development and execution of a competitive assessment process. She also served as a core group member of a company-wide digital transition team.

Merrill Lynch Capital Markets
Los Angeles, CA/New York, NY
Ms. Feldman worked closely with financial buyers and corporations focusing primarily on management and leveraged buyouts as an Associate in the Mergers and Acquisitions and Merchant Banking departments.

McKinsey & Company Inc.
Chicago, IL
As a Business Analyst, Ms. Feldman served Fortune 500 clients in problem-solving engagements including the evaluation of a fast-food chain as an acquisition candidate for a major consumer goods conglomerate.

Academic and Professional
Ms. Feldman holds an MBA from the University of Chicago Graduate School of Business and a Bachelor of Science in Engineering degree in Industrial and Operations Engineering from the University of Michigan. She is active in numerous professional organizations including the American Marketing Association.

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